Shift Plan

Shift Sonoma County

In early 2014, the SCTA and RCPA applied for and were awarded a Strategic Growth Council Planning Grant to develop Shift Sonoma County – a strategic action plan to promote a shift in both the mode and fuel used for personal transportation in Sonoma County. The RCPA and SCTA worked together to develop an analysis of needs related to getting people out of the traditional single driver gasoline vehicle and into low-carbon transportation.

The project focused on developing implementation strategies for transportation demand management  – including car share, bike share, rideshare, transit integration, education, incentives, and land use – as well as strategies to promote electric vehicle use. This planning effort was identified as the crucial next step towards implementation of the SCTA Comprehensive Transportation Plan, Climate Action 2020, and the regional Plan Bay Area.

The Final Shift Plan is now available. It identifies specific, near-term strategies to implement each of these solutions that can be led by the SCTA/RCPA or by individual member governments. The plan explores the proposed strategies and provides links to various implementation tools and information resources intended to support new actions.

The Final Shift Plan and Tools can be found on the SCTA Shift Sonoma County webpage.